AI Insights · Timothy · January 2021
Latin America's Top Dining & Restaurant Apps Q4 2020 Performance Overview
A glance at the fourth quarter of 2020 shows notable user engagement in the top dining and restaurant applications in Latin America. Sensor Tower provides insights into the performance trends of these popular apps.
As the fourth quarter of 2020 unfolded, dining and restaurant apps continued to play a crucial role in Latin America's mobile ecosystem. Sensor Tower's analysis offers a clear picture of how these apps fared during this period.
McDonald's Offers and Delivery saw a consistent download trend, starting the quarter with approximately 248K downloads and peaking at 377K in late November, before settling at around 241K by year-end. Weekly active users (WAUs) fluctuated, reaching a high of 2.2M in November and closing the quarter with nearly 1.9M users.
Burger King Brasil experienced similar download numbers, beginning with roughly 155K and reaching a peak of 228K in the third week of November. The app ended the quarter with about 152K downloads. The trend in WAUs showed a rise to 1.2M in November, followed by a slight decrease to 1.1M by the end of December.
Habib's download numbers were lower but showed a substantial increase in mid-November, hitting 116K before dropping to 62K by the end of December. The WAUs for Habib's saw a peak of 246K also in November, with a decrease to 188K in the final week of 2020.
Domino's Pizza México started the quarter with downloads at 58K and experienced a steady increase, reaching 95K by the close of December. The WAUs for Domino's showed an upward trend, concluding the quarter at a high of 365K users.
Lastly, the KFC APP (Ecu, Col, Chi, Arg) had a quieter quarter in terms of downloads, with an initial 62K downloads and peaking at around 80K in late December. The WAUs saw a gradual increase, ending the quarter with approximately 299K active users.
For more detailed insights and data analysis on the mobile app industry, Sensor Tower's comprehensive reports offer in-depth information on app performance and trends.